Car Seat Buckle Magnets
Holds Buckles for Easy In's and Out's & Prevent Twisted Straps
Brand: Brica
Launch: 2018
“Safely attach to any car seat or stroller and use a magnet to hold the buckles in place”
Nothing is more irritating than fumbling with car seat straps when you're in a hurry and have a wiggling child. Twisted straps and digging for buckles doesn’t need to be part of your routine anymore. The Brica® Car Seat Buckle Magnets safely attach to any car seat (or stroller!) and use a magnet to hold the buckles in place and out of the way until you're ready to use them again. Simply attach them with the childproof securing system, touch the buckle to the magnet, and no more hassle of finding buckle straps!
INSIGHTS
“TWISTED CARSEAT STRAPS ARE ANNOYING”
“METAL BUCKLES CAN CAUSE BURNS”
“ALL CARSEATS NEED THE BUCKLE MANAGEMENT”
QUESTION
“How can I reinvent the safety pin mechanism?”
DEVELOPMENT
RESEARCH
Researched various safety pin mechanism.
SKETCHING
Explored ideas through sketches.
DESIGN EXPLORATION
Explored design options around the form, mechanism and safety solutions.
PROTOTYPING
Created numerous physical prototypes and tested ideas.
STRUCTURE PACKAGING
Collaborated with packaging engineers to deliver structure packaging solutions.
UTILITY PATENT
Created detailed drawings for the Legal team to submit utility patents. Patent number: US 10589712
Safety as the Utmost Priority.
Ultrasonic welded ABS plastic housings with polypropylene for the button to slide up and down.
Safely encased N50 zinc magnet that is 20mm in diameter and 3mm thick.
Underwent rigorous prototyping and a car-crash testing to ensure durability and reliability.
FEATURE
SAFETY PIN LOCK
Innovative button mechanism ensures that the metal pin stays firmly in place, providing peace of mind against accidental release.
PRESS BUTTON TO RELEASE
To release the metal pin, simply press the button and maneuver it out of its secure position with ease.
TWO HANDS ARE REQUIRED
To ensure safety, two hands are required for operation: while one thumb presses the button, the other hand is used to release the metal pin.
